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Nicholas Lovell
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Is venture capital right for your company?

By on November 18, 2010

Together with Nic Brisbourne of The Equity Kicker / DFJ Esprit, I am writing a series of 50 questions you should ask when raising venture capital. We expect the series to run for a year, after which we will collate the answers into a book. We view this as a collaboration, so please comment to help make this series even more useful. This is the third post in the series.

This week, Nic answers the question: Is venture capital right for your company?

“All too often entrepreneurs with very young companies start thinking about raising money almost before anything else, and then they write a business plan designed to please investors, and before they know it the cart has got in front of the horse and they have a strategy which has been dictated by their perception of what the investor community is looking for.  Anyone who has found themselves building a financial model which justifies more money than they think they need because ‘investors won’t be interested in anything smaller’ has fallen foul of this problem.”

Read the rest of Nic’s answer over at the Equity Kicker.

Hungry for more? Go to the 50 questions homepage for more insights into venture capital.

About Nicholas Lovell

Nicholas is the founder of Gamesbrief, a blog dedicated to the business of games. It aims to be informative, authoritative and above all helpful to developers grappling with business strategy. He is the author of a growing list of books about making money in the games industry and other digital media, including How to Publish a Game and Design Rules for Free-to-Play Games, and Penguin-published title The Curve: thecurveonline.com