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Nicholas Lovell
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Microtransactions: a video introduction

By on July 18, 2011

The Escapist magazine ran a video introduction to microtransactions. I took a deep breath before I watched it – expecting a Zero Punctuation style scathing review of the business model that would probably make me laugh out loud while also seething.

Instead, we got a balanced, nuanced, critical analysis of microtransactions from the team at ExtraCreditz.

You should watch it.

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About Nicholas Lovell

Nicholas is the founder of Gamesbrief, a blog dedicated to the business of games. It aims to be informative, authoritative and above all helpful to developers grappling with business strategy. He is the author of a growing list of books about making money in the games industry and other digital media, including How to Publish a Game and Design Rules for Free-to-Play Games, and Penguin-published title The Curve: thecurveonline.com