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Nicholas Lovell
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Whale Trail’s Long tail

By on November 4, 2011

It’s hard to get sales data for games, sometimes, but Mills from USTwo tweeted this picture today of the downloads of their iOS game Whale Trail which is priced at £0.69.

image

 

Assuming that they keep at that rate, it will take them 75-80 days to break even.

Would you be happy with that rate of sales?

About Nicholas Lovell

Nicholas is the founder of Gamesbrief, a blog dedicated to the business of games. It aims to be informative, authoritative and above all helpful to developers grappling with business strategy. He is the author of a growing list of books about making money in the games industry and other digital media, including How to Publish a Game and Design Rules for Free-to-Play Games, and Penguin-published title The Curve: thecurveonline.com