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Nicholas Lovell
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How many units has Whale Trail sold, and in which Countries?

By on December 21, 2011

UsTwo are continuing their habit of being extremely open with the sales data from their game Whale Trail.

In a tweet yesterday, Chief Wonka Mills (as the head of the UsTwo styles himself), shared this chart of unit sales of Whale Trail to date, by country.

Mills also revealed that the UsTwo iOS studio has cost £650,000 in 2011, and has generated £113,053 in net revenue. Then again, making money is not the primary motivator:

“We spent £650,000 this year. It’s a big learning curve… We create niche products that don’t sell. But are ACE.”

About Nicholas Lovell

Nicholas is the founder of Gamesbrief, a blog dedicated to the business of games. It aims to be informative, authoritative and above all helpful to developers grappling with business strategy. He is the author of a growing list of books about making money in the games industry and other digital media, including How to Publish a Game and Design Rules for Free-to-Play Games, and Penguin-published title The Curve: thecurveonline.com