How much should I be spending on acquisition? This is the page where we will collect benchmarks for advertising spending.

Mary Meeker has released her annual review of Internet trends. I am still digesting it, but this chart leaped out at me. It shows how fast iPad penetration is ramping up compared to the speed of penetration...

Next week, all eyes will be on E3 to see what Nintendo announces for the Wii U. Here are ten things taht I would like to hear, even if some of them are very unlikely.

I attend a lot of conferences, both in games and in the wider media. Whenever people in the television industry talk about games, they talk about the “second screen”. They have an inbuilt sense that whatever happens,...

This is a guest post by freelance narrative designer, Tom Jubert. Nicholas argued recently that ‘games are not stories‘. As much as he’s obviously after a sound-bite the TV chaps will lap up, he justifies a slightly...

To celebrate the arrival of summer (and the Social Games Summit), we've decided to make How to Publish a Game half price until the end of the week. Just visit www.gamesbrief.com/store/buy and use the discount code halfprice.

We dropped price on all of our products. Our strategy was to try and create news and attention by coordinating several newsworthy events simultaneously. We issued a press release and personally reached out to a...