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Conversion rate from lite to premium

By on March 18, 2014

This extremely useful infographic contains all kinds of interesting data about the success of The Room and The Room Two. These points are particularly interesting:

  • 12% conversion rate from lite to premium
  • iOS dominates their sales figures quite dramatically, with Android and Kindle representing just 14% of sales.
  • Not just one, but two people wrote in to criticise the historical accuracy of a pocket watch movement.

source: Fireproof games

About Zoya Street

I’m responsible for all written content on the site. As a freelance journalist and historian, I write widely on how game design and development have changed in the past, how they will change in the future, and how that relates to society and culture as a whole. I’m working on a crowdfunded book about the Dreamcast, in which I treat three of the game-worlds it hosted as historical places. I also write at Pocketgamer.biz and The Borderhouse.