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  • GIve your best away for free #f2ptoolbox

    The F2P toolbox will teach you 54 of the most important and high-impact ideas in modern game design. This is one of them: be generous with your content, and don’t charge for access. For a full explanation,...

    • Posted 11 years ago
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  • Give me lots to do #f2ptoolbox

    The F2P toolbox will teach you 54 of the most important and high-impact ideas in modern game design. This is one of them: don’t be afraid of overloading your players with things to do. For a full...

    • Posted 11 years ago
    • 0
  • Next Masterclass: Brighton, July 7th

    After some very successful classes in the United States, we’re delighted to announce that Nicholas’ next Business Masterclass will be held back on home soil, with a one-day Masterclass in Brighton on Monday July 7th, the day...

    • Posted 11 years ago
    • 0
  • Are you underestimating the value of your virtual goods? #f2ptoolbox

    The F2P toolbox will teach you 54 of the most important and high-impact ideas in modern game design. This is one of them: carry out price tests to see if you’re undercharging for top-tier items. For a...

    • Posted 11 years ago
    • 0
  • I just want to be normal #f2ptoolbox

    The F2P toolbox will teach you 54 of the most important and high-impact ideas in modern game design. This is one of them: give me a chance to feel like I’m among my friends. For a full...

    • Posted 11 years ago
    • 0
  • Don’t release a 99c game #f2ptoolbox

    The F2P toolbox will teach you 54 of the most important and high-impact ideas in modern game design. This is one of them: go free or go expensive, but don’t cap your ARPPU at $0.99. For a...

    • Posted 11 years ago
    • 0
  • [Gamesbriefers] What are you playing?

    Question: A simple question this week: what are you all playing at the moment? Tell me what’s captured your interest and why. Answers: Tadhg Kelly Developer relations at Ouya Well, like everyone I imagine, I’ve been checking out...

    • Posted 11 years ago
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