- ARPDAUPosted 12 years ago
- What’s an impressive conversion rate? And other stats updatesPosted 12 years ago
- Your quick guide to metricsPosted 12 years ago
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Web 3.0: from cynicism to evangelism
I am continuing my quest to understand this third major transition in the technology / games markets in my career (first: the Internet; second: free-to-play; now: the blockchain). I feared that I didn’t or couldn’t understand. Spending...
- Posted 3 years ago
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Cryptocurrency, NFTs and pay-to-earn: the new world or a gigantic Ponzi scam?
Twice in my career, I have been at the forefront of massive change. In 2000, I was an Internet analyst at Deutsche Bank advising middle-aged men (and they were all men) on how this new nerdy Internet...
- Posted 3 years ago
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The different uses of KPIs and metrics – Making a better game versus raising money or securing a publisher
Many games companies struggle with how to use their metrics and Key Performance Indicators (KPIs) effectively. They are conflicted because game metrics have two different purposes: Comparison and Improvement. Improvement I use metrics to help games companies...
- Posted 4 years ago
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The UK Games market grew to £7 billion in 2020
UK trade body UKIE has put out an infographic capturing the size of the UK games market and pegs it at £7 billion in 2020. Looking at the infographic, several points stand out: Digital console software at...
- Posted 4 years ago
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Joining Hiro Capital as a Venture Specialist
Last week, we announced that I had joined Hiro Capital as a Venture Specialist. Hiro is one of a new breed of games investor targeting the “post-Seed gap”, helping companies in the games and related technology/wearables sectors...
- Posted 4 years ago
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Understanding Subscriptions
Subscriptions are becoming a common part of the gaming landscape, as Microsoft Games Pass reaches 18 million subscribers, Apple pushes its Arcade service and Google, Amazon and others try to get in on the action. It’s an...
- Posted 4 years ago
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If you design service-based games, you need to understand gacha
Gacha is the name for random rewards delivered in games, particularly service games. The word is derived from the Japanese word gachapon, an onomatopoeia of “gacha” for the sound of turning a crank on a toy vending...
- Posted 5 years ago