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  • Launching the Design Rules for Free-to-play games

    This series is intended to provide a short sharp introduction to the key ways you need to adapt your game design to make successful, profitable free-to-play games. It will be helpful to AAA game designers, to creative...

    • Posted 12 years ago
    • 3
  • Kixeye makes a recruitment video that made me laugh out loud

    Kixeye is a free-to-play games company that has carved out a niche (a big niche) making games for gamers. This is their recuitment video. It takes marvellously-pitched swipes at the public perception of Zynga and EA, as well...

    • Posted 12 years ago
    • 3
  • The app Store shows the race to free

    In June 2010, 71% of the worldwide 100 top grossing apps on the App Store were paid only. Just two years later, that figure is 16%. If we include apps that are paid but also enable in-app purchases...

    • Posted 12 years ago
    • 1
  • Don’t throw the baby out with the bathwater – has Bigpoint just made a big mistake?

    Bigpoint today took a a broom to its management and its business. Out are Bigpoint veterans Nils Holger-Henning and brothers Philip and Tobias Reiseberger. Out too is the entire mobile business with the loss of 29 jobs. Everyone...

    • Posted 12 years ago
    • 10
  • Which ad service should I use?

    Yesterday, a commenter on the popular How to make $3,000 per day from advertising in your free-to-play game called Gauravjalui made the following comment: For my next game I don’t want to use iAds and adMob also...

    • Posted 12 years ago
    • 8
  • Penny Arcade leads the way

    Yesterday, my Twitter feed was full of the news that Penny Arcade, the successful ad-funded business, has launched a Kickstarter campaign to remove the need for it to sell ads. The response was pretty negative. Words like...

    • Posted 12 years ago
    • 2
  • Designing for Mobile, for Browser, For Console – Understanding the Use case

    Are you designing a game in Unity, or HTML 5? Have you decided to lead development in the browser, because then your game will be be playable in any device that can read a web page, whether...

    • Posted 12 years ago
    • 2