In online games, DAUs has become a bigger focus of attention for game designers than MAUs. This is good for game design, iteration and rapid changes. It is bad for the finance division. It remains difficult to build...

Glance at the Appdata chart for Cityville and you’d be forgiven for thinking that Zynga had a terrible weekend. MAUs fell from around 75 million to around 55 million on a single day. If you thought the change...

I've started looking really hard for people who disagree with me. I blog a lot about games. I'm the free-to-play guy talking to console developers about how it is the future. I am convinced. But I find...

Is the writing on the wall for Facebook.com. Even as Facebook powers through 800 million users to become one of the largest networks of humans on the planet, is the role of the place that started it...

MAUs has emerged as the gold standard for understanding how big your audience is for online games. It may not be the best metric, but it is in common use, is comparable across many apps (especially on Facebook)...

So much seems to ride on the first meeting with a VC that many entrepreneurs find the experience terrifying. The meeting takes on an importance all of its own, and becomes either a ordeal to be survived...

German philosopher Arthur Schopenhauer posited “Three stages of Truth” * All truth passes through three stages. First, it is ridiculed. Second, it is violently opposed. Third, it is accepted as being self-evident. It seems to me that free-to-play games...