- ARPDAUPosted 12 years ago
- What’s an impressive conversion rate? And other stats updatesPosted 12 years ago
- Your quick guide to metricsPosted 12 years ago
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Help me find some True Fans
For the introduction for one of the books I am writing, I need to find some real, honest-to-goodness true fans in the worlds of games, music, books and films. Please help me find these people - read on...
- Posted 13 years ago
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50 Questions – What are the different types of instruments VCs use to invest?
You won’t be surprised to hear that VCs don’t use banjos, guitars or any other musical instrument to invest, rather we use ‘investment instruments’. Investopedia defines an investment instrument (aka a financing instrument) as “A real...
- Posted 13 years ago
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Whales, True Fans and the Ethics of Free-to-play games
The inexorable rise of free-to-play gaming has led to a vast array of criticism of the free-to-play model. A recent comment on Twitter from Jurie Horneman has helped me understand the fundamental challenges in free-to-play games, why so...
- Posted 13 years ago
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You’re not selling content; you are selling emotion
Last month, I argued why, on a ten year view, I don’t believe it will be possible to charge for basic access to content. We will all expect to have access to all the music, all the...
- Posted 13 years ago
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Are consumers falling out of love with Facebook games? Engagement with Facebook Games Has fallen 25% since December 2010
I’ve been doing some analysis of Facebook games over the past year. In particular, I’ve been looking at the engagement rate (DAU/MAU) for Facebook games. Between December 2010 and September 2010, engagement has fallen by around 25% for...
- Posted 13 years ago
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Announcing the GAMESbrief Surgery
I have a sudden consulting cancellation on 29th September. I’ve decided to fill it with a GAMESbrief surgery. Nine slots. One hour each. You get to talk to me about whatever you want: retention strategies, what investors look...
- Posted 13 years ago
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A demolition of GAMIFICATION by Design
Sebastian Deterding is a good speaker and thinker on gamification. He has just posted a comprehensive demolition of Gabe Zichermann’s Gamification by Design: Implementing Game Mechanics in Web and Mobile Apps . Sebastian’s review is worth reading, if...
- Posted 13 years ago