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• Nicholas’s Guessing Game

  Nicholas’s Guessing Game is a thought experiment that makes the...

  • Posted 6 years ago
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• Never accept “we’ll do the PR for your game with a value of $50,000” in your publishing contract.

  Over at MobileDevMemo, Eric Seufert has written an extremely useful...

  • Posted 8 years ago
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• Is your problem in marketing, or in design?

  I’ve been dealing with a number of clients recently who...

  • Posted 8 years ago
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• MOBAs, TV advertising and ethical free-to-play

  Mobile battle arena card game, Heroes Charge, just launched superfan feature “Legendaries”,...

  • Posted 10 years ago
  • 2 Comments
• [Gamesbriefers] Are sexist ad campaigns an inevitable result of A/B testing?

  Quick note: the image to the right is a genderswapped...

  • Posted 12 years ago
  • 6 Comments
• How do cloud services affect engagement?

  This is a guest post by Richard van Barneveld of...

  • Posted 12 years ago
  • 2 Comments
• How to Negotiate a Content License

  Part of the beauty of licensing is that a genuine...

  • Posted 12 years ago
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• Getting Beyond Licensed Content’s Bad Rap

  One way that mobile developers and publishers can get their...

  • Posted 12 years ago
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• How Bad is the Discovery Problem?

  As the marketplace for mobile and casual games has become...

  • Posted 12 years ago
  • 5 Comments
• An indie perspective on the F2P vs. premium dilemma

  Should I go Free-to-Play (F2P)? It’s a simple question but...

  • Posted 12 years ago
  • 9 Comments