- ARPDAUPosted 13 years ago
- What’s an impressive conversion rate? And other stats updatesPosted 13 years ago
- Your quick guide to metricsPosted 13 years ago
More Monetisation News
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Premium currency pricing trends and tricks
This is a guest post cross-posted from Wolfgang’s blog All Work All Play ...
- Posted 11 years ago
- 2 Comments
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Beyond the microtransaction: how players spend
Games publishers increasingly find that offering higher priced options results in an overall increase...
- Posted 11 years ago
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PvP could increase game revenue by 510%
This post originally took a different form as a longer guest post. However, after...
- Posted 11 years ago
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The First 48 Hours: How to know NOW if you’ve got a hit or are DOA
A guest post from Jon Walsh of Fuse Powered based on a talk given...
- Posted 11 years ago
- 4 Comments
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[Gamesbriefers] Is the no-brainer purchase over?
Question: This week’s question comes from Daniel Kromand, product manager at GameDuell. “There seems...
- Posted 11 years ago
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Low conversion in free-to-play is a feature, not a bug
This guest post from Eric Seufert was originally published on his blog Mobile Dev...
- Posted 11 years ago
- 7 Comments
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How Hearthstone gets loot
This is a guest post from Mark Sorrell Hands up who wants an exhaustive...
- Posted 11 years ago
- 5 Comments
Latest Monetisation
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Nicholas’s Guessing Game
Nicholas’s Guessing Game is a thought experiment that makes the...
- Posted 6 years ago
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A word about averages
In service-based games, averages are misleading. Humans tend to understand...
- Posted 6 years ago
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Words to ban #2: Vanity items
When creating items for players to purchase, developers sometimes refer...
- Posted 6 years ago
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Words to ban #1: Whales
I hate the term whales. It is a word drawn...
- Posted 6 years ago
- 1 Comment
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Jamie Madigan on how to destroy the games industry, the loot box way.
Jamie Madigan has a guest post on his Psychology of...
- Posted 7 years ago
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China now generates higher ARPU from its games than the US, South Korea or the UK
AppAnnie has just released a report on Average Revenue Per...
- Posted 9 years ago
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How one developer sold a “no cheating” pledge for $35
Gamasutra alerted me to this marvellous piece of DLC: a...
- Posted 9 years ago
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Clash Royale and Clash of Clans make $250 million in a month
SuperData Research reports than in its first full month of...
- Posted 9 years ago
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How to manage a soft launch for a free-to-play game
You are putting too many features in your soft launch....
- Posted 9 years ago
- 2 Comments
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Why Apple’s ad blocking will be good for games
At this very moment, the top paid app on the...
- Posted 10 years ago
- 4 Comments
Latest Monetisation
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50 questions: Should I let my lawyer negotiate the deal?
"Going toe-to-toe with an experienced venture capitalist negotiating on...
- Posted 13 years ago
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Candy Crush Saga–where free does mean free
Candy Crush Saga is one of the most successful...
- Posted 12 years ago
- 8 Comments
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Nothing to do, no reason to come back – from The F2P Toolbox
The F2P toolbox will teach you 54 of the...
- Posted 11 years ago
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