- ARPDAUPosted 13 years ago
- What’s an impressive conversion rate? And other stats updatesPosted 13 years ago
- Your quick guide to metricsPosted 13 years ago
More ARM News
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Clash Royale and Clash of Clans make $250 million in a month
SuperData Research reports than in its first full month of global release, Clash Royale...
- Posted 9 years ago
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Is your player on-ramp better than Facebook’s?
Getting players back into your game regularly is the most important thing you need...
- Posted 9 years ago
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How to manage a soft launch for a free-to-play game
You are putting too many features in your soft launch. Don’t worry, everyone else...
- Posted 9 years ago
- 2 Comments
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Why Apple’s ad blocking will be good for games
At this very moment, the top paid app on the US App Store is...
- Posted 10 years ago
- 4 Comments
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MOBAs, TV advertising and ethical free-to-play
Mobile battle arena card game, Heroes Charge, just launched superfan feature “Legendaries”, giving their elite players...
- Posted 10 years ago
- 2 Comments
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Looking at In-Game Currencies
This is a guest post from GameSparks, crossposted from their blog The dominant...
- Posted 10 years ago
- 2 Comments
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Who is undervaluing social play?
New data released by Everyplay suggests that the most lucrative users in mobile gaming...
- Posted 10 years ago
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Latest ARM
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StarTrek Fleet Command has some pretty impressive retention numbers
It’s not often that I get a PR email containing...
- Posted 6 years ago
- 1 Comment
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Nicholas’s Guessing Game
Nicholas’s Guessing Game is a thought experiment that makes the...
- Posted 6 years ago
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A word about averages
In service-based games, averages are misleading. Humans tend to understand...
- Posted 6 years ago
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The Session and the On-Ramp
The Pyramid is a framework for the strategy of your...
- Posted 6 years ago
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The Core Loop: a motor of retention
When I first developed the Pyramid, I used the phrase...
- Posted 6 years ago
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Retention Layers in Board Games
I’ve focused on the Retention Layer in video games, but...
- Posted 6 years ago
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Words to ban #2: Vanity items
When creating items for players to purchase, developers sometimes refer...
- Posted 6 years ago
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Words to ban #1: Whales
I hate the term whales. It is a word drawn...
- Posted 6 years ago
- 1 Comment
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Jamie Madigan on how to destroy the games industry, the loot box way.
Jamie Madigan has a guest post on his Psychology of...
- Posted 7 years ago
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Smart return hook from Final Fantasy XV: A New Empire
PocketGamer.biz has a damning review of the new Final Fantasy...
- Posted 8 years ago
- No comments yet. Add one!
Latest ARM
-
StarTrek Fleet Command has some pretty impressive retention numbers
It’s not often that I get a PR email containing...
- Posted 6 years ago
- 1 Comment
-
Nicholas’s Guessing Game
Nicholas’s Guessing Game is a thought experiment that makes the...
- Posted 6 years ago
- No comments yet. Add one!
-
A word about averages
In service-based games, averages are misleading. Humans tend to understand...
- Posted 6 years ago
- No comments yet. Add one!
-
The Session and the On-Ramp
The Pyramid is a framework for the strategy of your...
- Posted 6 years ago
- No comments yet. Add one!
-
The Core Loop: a motor of retention
When I first developed the Pyramid, I used the phrase...
- Posted 6 years ago
- No comments yet. Add one!
Nicholas Introduces The Curve
Featured
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50 questions: Should I let my lawyer negotiate the deal?
"Going toe-to-toe with an experienced venture capitalist negotiating on...
- Posted 13 years ago
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Candy Crush Saga–where free does mean free
Candy Crush Saga is one of the most successful...
- Posted 12 years ago
- 8 Comments
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Nothing to do, no reason to come back – from The F2P Toolbox
The F2P toolbox will teach you 54 of the...
- Posted 11 years ago
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