- ARPDAUPosted 12 years ago
- What’s an impressive conversion rate? And other stats updatesPosted 12 years ago
- Your quick guide to metricsPosted 13 years ago
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Why you shouldn’t be surprised that only 2.2 per cent of F2P players spend money
I was recently interviewed by Eurogamer about Swrve’s revelation that only 2.2 per cent of F2P gamers spend any money. I had thought it was going to be a piece with lots of contributors, but I guess...
- Posted 11 years ago
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Beating Piracy is about making people *WANT* to Pay
Robert Florence wrote an interesting piece on piracy on Eurogamer. I think it is broadly right, although some people have commented on his "staggering sense of entitlement". The most useful bit for me was this six stage...
- Posted 12 years ago
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GamesIndustry.biz slams up a registration wall
The web is going more open, more social, more accessible. But some companies are putting up barriers between their content and their users. GamesIndustry.biz this morning announced that all of its content would be hidden behind a...
- Posted 15 years ago
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Candy Crush Saga–where free does mean free
Candy Crush Saga is one of the most successful...
- Posted 11 years ago
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[Video] Design Rule 4: Build Complexity in LayersContinuing our series of videos introducing GAMESbrief’s Design Rules...
- Posted 12 years ago
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[Video] Nicholas explains F2P Design Rule No. 3
The third rule in GAMESbrief’s Design Rules for Free-to-Play...
- Posted 12 years ago
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Subway Surfers has more monthly players than League of Legends, and other new statsDeputy Editor Zoya Street has added another round of...
- Posted 10 years ago
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Is conversion rate usually quoted daily, monthly or lifetime?
I got an email last week asking me the...
- Posted 10 years ago
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Zynga’s conversion rate
I was digging into definitions of conversion rate, and...
- Posted 10 years ago
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Is Microsoft buying Activision market share?
I’m spending some time getting back up to speed...
- Posted 2 years ago
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Web 3.0: Crypto-currencies, the blockchain, NFTs and pay-to-earnCryptocurrencies, the blockchain, NFTs and pay-to-earn: 4 separate growth...
- Posted 3 years ago
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Cryptocurrency, NFTs and pay-to-earn: the new world or a gigantic Ponzi scam?
Twice in my career, I have been at the...
- Posted 3 years ago