GAMESbrief is going to change its focus a little in 2013. At the end of 2011, David Barnes tweeted me to say: Stop arguing for F2P. That battle has been won for all who are willing to...

VG247 posted a long piece on the IAP on Forza Horizons to ask whether this was a fundamental shift in how single player games are considering microtransactions. I believe so, and said so extensively in the piece....

Game designer Adam Russell posted a short piece on a his personal blog entitled XCOM Should Have Been Free to Play. The howls of protest reverberating across my Twitter stream were deafening. Some of the milder ones:...

I was complaining to a friend the other day about the attitude that many AAA developers seem to have towards free-to-play and paymium design, to retention and monetisation, to cross-promotion. A games writer “It’s like they think...

We announced the F2P Design Rules were published on Amazon yesterday. Some people have asked if the price was really as low as $2.99/£1.74 and why we weren’t shouting about the low price in our original post....

A friend of mine has asked me how I would expect the downloads of a freemium game to be spread over the first year after launch. As you can probably tell from the question, he is trying...

I was reading the comments on Rob Fahey’s column on the challenges facing Sony with the Vita. This comment, by Felix Leyendecker, a senior 3D artist at Crytek, leapt out at me. “Nintendos IPs are successful because...