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Home   >   Posts tagged "free-to-play" (Page 3)
  • Don’t release a 99c game #f2ptoolbox

    The F2P toolbox will teach you 54 of the most important and high-impact ideas in modern game design. This is one of them: go free or go expensive, but don’t cap your ARPPU at $0.99. For a...

    • Posted 11 years ago
    • 0
  • Why you shouldn’t be surprised that only 2.2 per cent of F2P players spend money

    I was recently interviewed by Eurogamer about Swrve’s revelation that only 2.2 per cent of F2P gamers spend any money. I had thought it was going to be a piece with lots of contributors, but I guess...

    • Posted 11 years ago
    • 3
  • Free should mean free #f2ptoolbox

        The F2P toolbox will teach you 54 of the most important and high-impact ideas in modern game design. This is one of them: free-to-play games should really be free, with no catch or take-backsies. For...

    • Posted 11 years ago
    • 2
  • Shoes are not shoes: a debate about free-to-play

    My point is that if the price that is expected falls to zero, it will be hard to maintain premium price points. Some people will prefer to have premium price points, and that’s fine. By the expectation...

    • Posted 11 years ago
    • 0
  • Announcing the F2P Toolbox!

    How are you going to transform your games and your business this Spring? Today, we’re launching something that might help you to work out the answer. Gamesbrief’s Free-to-play Toolbox includes the most thorough guide available on designing...

    • Posted 11 years ago
    • 2
  • Valve has just started the PC games race to zero

    Valve has just announced that developers will now be in charge of their own pricing on Steam. They can run sales, offer discounts and promote their games without talking a Valve representative. This is the beginning of...

    • Posted 11 years ago
    • 94
  • The EU investigation into F2P games is unlikely to change anything of substance

    The European Union is investigating the growth of free-to-play games, and whether certain practices are misleading advertising. The investigation follows the publication of the UK’s Office of Fair Trading’s guidelines on In-App Purchases and Apple’s settlement of...

    • Posted 11 years ago
    • 2
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