How much is your game worth? It’s a question that developers and publishers don’t ask often enough. They think that the price is pretty well set (around about £30-£40 in the shop) and don’t bother thinking about...

Continuing my analysis of Flurry’s amazing statistics, 31% of revenue generated by in-app purchases for iOS and Android games comes from transaction sizes of over $20. Look at this chart provided by Flurry: It shows a pattern...

Regular readers will know that I am a great believer in the free-to-play model, the future of games (and possibly all media) is about satisfying the power-users and superfans (otherwise known as whales) and the anyone pursuing...

Last week, Apple launched an app store for Macs. This marks the beginning of the end traditional software business. Apple has already show a new way of selling software using the three-way integration between the iPhone, the...

If you are developing an iPhone game that does not have an in-app purchase model, stop now. You are making a big mistake.