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  • [Gamesbriefers] What is more important – the first purchase, or repeat business?

    Following Gasketball’s well-publicised problems, Tadhg Kelly argued the developer’s difficulties stemmed from misunderstanding freemium. To Tadhg, freemium is all about “earning repeat business”. Via Twitter, Benjamin Cousins disagreed, arguing that the first purchase is the priority for...

    • Posted 12 years ago
    • 2
  • [Gamesbriefers] Should Pitfall have launched for free?

    Activision recently launched a revival of a 30-year-old IP with a paid iOS version of Pitfall. They have taken a Paymium approach, combining a 69p up-front purchase price with IAPs. The game has consistently been in the...

    • Posted 12 years ago
    • 2
  • Announcing the GAMESbriefers

    I'm delighted to announce a new feature on GAMESBrief: the GAMESbriefers. Every week, we all ask our august panel of 25 (and growing) luminaries a burning question in the world of free-to-play and paymium game design. Or...

    • Posted 12 years ago
    • 1