- ARPDAUPosted 12 years ago
- What’s an impressive conversion rate? And other stats updatesPosted 12 years ago
- Your quick guide to metricsPosted 13 years ago
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What is your games industry alignment? Chaotic Good?
Paradox CEO Fredrik Wester takes an unusual approach to recruitment. He just tweeted out Paradox’s D&D-style alignment chart. It’s very good.
- Posted 7 years ago
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Six signs of the smutty side of Frontierville
I’m beginning to wonder if Frontierville has a British copywriter. I’ve started watching my Facebook status updates for the Frontierville double entendres. These are the six that have made me snort with laughter so far. Have you...
- Posted 14 years ago
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The truth about pitching a game
GamaSutra ran a story yesterday about why Activision has no female heroes. The answer: because focus groups say so. It’s a good read on how some publishers struggle with the creative process. And here’s my take on...
- Posted 14 years ago
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How to tell an entire adventure – and get a laugh – in under one minute
The games industry still needs to learn how to deliver compelling narrative. While this example, from the advertising industry, is not exactly sophisticated, it made me laugh. But my question for you: is the games industry more...
- Posted 15 years ago
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How do you make people take more exercise? By turning stairs into a piano
I love this video on many levels. As someone who works with games, I completely believe that you can use fun to create desired outcomes (like more exercise, more learning or just more happiness). But I also...
- Posted 15 years ago
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Developers, Developers, Developers, Developers – Why Steve Ballmer makes the perfect mashup
Every so often, when I get weary of the Internet, I go back to YouTube and watch the video embedded above. It cheers me up without fail. Every time. And it gives me heart that the...
- Posted 15 years ago
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Want to know which video gaming system is perfect for you?
Not sure who to give original credit to, but it comes via GameShadow. Unfair? Biased? Let me know what you think in the comments below.
- Posted 16 years ago