- ARPDAUPosted 12 years ago
- What’s an impressive conversion rate? And other stats updatesPosted 12 years ago
- Your quick guide to metricsPosted 12 years ago
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9 games make at least $20 million on the Appstore in 2011
How much money can you make on iOS? That’s a pretty key question if you are trying to work out if it is worth your effort to develop for the platform. At least 9 games made $20 million...
- Posted 13 years ago
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If it costs you $1 to acquire a customer, how can you make money charging $0.99 for a game
If your customer acquisition cost is $1, you can't make money charging $0.99 for your game. The key is to change your thinking. Think of your game as the top of your sales funnel, not the bottom.
- Posted 13 years ago
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Epic’s Infinity Blade makes $10 million in net revenue
Earlier this week, I blogged about how much money Epic Games was making from the In App Purchase option for Infinity Blade: somewhere between a third and a half of their revenue. Epic VP Mark Rein followed...
- Posted 13 years ago
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Is Epic embracing the free-to-play model for its iPhone games?
Epic Games’ Mark Rein has been an outspoken defender of premium-priced content on iOS. After all, these are the guys who launched Infinity Blade at a price point of $5.99. Mark has been known to declare: “AAA...
- Posted 13 years ago
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[Video] Design Rule 4: Build Complexity in LayersContinuing our series of videos introducing GAMESbrief’s Design Rules...
- Posted 12 years ago
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[Video] Nicholas explains F2P Design Rule No. 3
The third rule in GAMESbrief’s Design Rules for Free-to-Play...
- Posted 12 years ago
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Subway Surfers has more monthly players than League of Legends, and other new statsDeputy Editor Zoya Street has added another round of...
- Posted 10 years ago
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Is conversion rate usually quoted daily, monthly or lifetime?
I got an email last week asking me the...
- Posted 10 years ago
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Zynga’s conversion rate
I was digging into definitions of conversion rate, and...
- Posted 10 years ago
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Is Microsoft buying Activision market share?
I’m spending some time getting back up to speed...
- Posted 2 years ago
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Web 3.0: Crypto-currencies, the blockchain, NFTs and pay-to-earnCryptocurrencies, the blockchain, NFTs and pay-to-earn: 4 separate growth...
- Posted 3 years ago
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Cryptocurrency, NFTs and pay-to-earn: the new world or a gigantic Ponzi scam?
Twice in my career, I have been at the...
- Posted 3 years ago