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A licence is only as valuable as the amount it reduces your marketing costs
At Develop 2010, Alice Taylor of Channel 4, fresh (!) from collecting the Publishing Hero award for Channel 4 at the Develop Awards, offered a profound piece of advice to games developers and publishers. A licence is...
- Posted 14 years ago
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Ubisoft announces Grey’s Anatomy videogame despite canning Heroes
Ubisoft has announced the Grey’s Anatomy video game, due out in early 2009 on Nintendo DS, Wii and PC. Yet in November last year, Ubisoft announced that it had canned the Heroes videogame, with the rights reverting...
- Posted 16 years ago