Question: So Microsoft dropped $2.5 billion on Minecraft. Unity is rumoured to have turned down an acquisition offer at a slightly smaller number. Facebook bought Oculus Rift for $2 billion. If you had that kind of money,...

Question: A simple question this week: what are you all playing at the moment? Tell me what’s captured your interest and why. Answers: Tadhg Kelly Developer relations at Ouya Well, like everyone I imagine, I’ve been checking out...

Question: When an indie game is successful, the press attention can be completely overwhelming. Dong Nguyen says that it ruined his simple life. Some indies outsource their PR so that they can focus on development, but others...

Question: My boss thinks that all you have to do to make a game social is to add leaderboards. What can I do? Answers: Andy Payne CEO of Appynation Sit down, make a cup of tea and compose...

Question: So what happened in 2013? King almost floated but didn’t, possibly over one hit wonder concerns. Oculus Rift raised $75 million to become launch VR headsets. Angry Birds launched it’s first F2P game. Two consoles had...

What is the most common marketing mistake you see in the industry? A lot of people struggle to get their games noticed in this crowded market, but they can still be a bit squeamish about actually engaging with...