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Beyond the microtransaction: how players spend
Games publishers increasingly find that offering higher priced options results in an overall increase in revenue without cannibalizing on overall sales. In this guest post, Massimiliano Silenzi of Onebip asks, have Mobile Payments moved beyond microtransactions? And...
- Posted 10 years ago
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Is HTML5 your best bet for monetisation?
With native apps, the business frameworks and monetisation tools are often tied to the system supported by the OEM
- Posted 11 years ago