- ARPDAUPosted 12 years ago
- What’s an impressive conversion rate? And other stats updatesPosted 12 years ago
- Your quick guide to metricsPosted 12 years ago
-
Metrics, Benchmarks and buckets of money
I was asked to give a talk at Game Connection by Chris Kingsley of Rebellion (well, actually, he asked me to submit a proposal to the advisory board). His main beef: “not enough people put actual numbers...
- Posted 13 years ago
-
Treasure Isle from Zynga goes from zero to 24 million players in less than a month!
If anyone needed any convincing that Zynga is the undisputed champion of social games, their new game, Treasure Isle, provides all the evidence you need. It was launched at the start of April. As of yesterday, less...
- Posted 15 years ago
-
What’s the RoI on an advertiser-funded iPhone game?
Barclaycard’s Waterslide Extreme Game has made it to the top of the App Store. Over 2 million downloads of the free game, 16 million “engagement minutes” and one very happy advertiser. But did they get a good...
- Posted 15 years ago
Related Articles:
-
Candy Crush Saga–where free does mean free
Candy Crush Saga is one of the most successful...
- Posted 11 years ago
-
[Video] Design Rule 4: Build Complexity in LayersContinuing our series of videos introducing GAMESbrief’s Design Rules...
- Posted 12 years ago
-
[Video] Nicholas explains F2P Design Rule No. 3
The third rule in GAMESbrief’s Design Rules for Free-to-Play...
- Posted 12 years ago
Related Articles:
-
Subway Surfers has more monthly players than League of Legends, and other new statsDeputy Editor Zoya Street has added another round of...
- Posted 10 years ago
-
Is conversion rate usually quoted daily, monthly or lifetime?
I got an email last week asking me the...
- Posted 10 years ago
-
Zynga’s conversion rate
I was digging into definitions of conversion rate, and...
- Posted 10 years ago
Related Articles:
-
Is Microsoft buying Activision market share?
I’m spending some time getting back up to speed...
- Posted 2 years ago
-
Web 3.0: Crypto-currencies, the blockchain, NFTs and pay-to-earnCryptocurrencies, the blockchain, NFTs and pay-to-earn: 4 separate growth...
- Posted 3 years ago
-
Cryptocurrency, NFTs and pay-to-earn: the new world or a gigantic Ponzi scam?
Twice in my career, I have been at the...
- Posted 3 years ago