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Home   >   Posts tagged "microsoft"
  • Is Microsoft buying Activision market share?

    I’m spending some time getting back up to speed on the major players in the games sector as part of my increased involvement in Hiro Capital, and this chart in the Activision Blizzard annual report leaped out...

  • Why is the Microsoft Store so bad?

    I just saw a chart from Martin Nerurkar about the sales of his game Nowhere Prophet by platform. He followed up with this tweet: And if you’re wondering why the Microsoft Store isn’t on this graph, that’s...

  • Why Microsoft bought Minecraft

    Earlier today, Nicholas published an article explaining why he didn’t expect Microsoft to buy Minecraft developer Mojang. As you probably know by now, he was wrong; Microsoft is actually buying the Swedish company for $2.5 billion. Nicholas...

  • Why I think Microsoft won’t buy Minecraft

    The press is full of news that Microsoft is about to drop between $2 billion and $2.5 billion on Mojang, the company behind Minecraft that is majority-owned by Marcus Persson, also known as Notch. I think it...

  • The real reason Microsoft screwed up its used games strategy so badly

    Microsoft has messed up its DRM strategy. It did so because it thought that getting big publishers on board was more important than impressing customers, and it was prepared to bet that high-quality content would drive purchases,...

  • What makes a platform? Games or users? Console makers place their bets.

    I’m still catching up on all the news and analysis from the E3 reveals of the new consoles yesterday, but this is my current thinking. Both console manufacturers need to get a large installed base. Although both...

  • Why Apple TV is a different strategy to Xbox One

    Yesterday, I wrote a post on Microsoft’s flawed strategy to control the living room, and cross-posted it to Gamasutra. One commenter asked, quite reasonably, why if the living room is on its way out, are so many...

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