- ARPDAUPosted 12 years ago
- What’s an impressive conversion rate? And other stats updatesPosted 12 years ago
- Your quick guide to metricsPosted 12 years ago
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Premium currency pricing trends and tricks
This is a guest post cross-posted from Wolfgang’s blog All Work All Play Most free-to-play games on mobile sell some sort of premium currency: gems in Clash of Clans, donuts in Simpsons Tapped Out, gold in...
- Posted 10 years ago
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Beyond the microtransaction: how players spend
Games publishers increasingly find that offering higher priced options results in an overall increase in revenue without cannibalizing on overall sales. In this guest post, Massimiliano Silenzi of Onebip asks, have Mobile Payments moved beyond microtransactions? And...
- Posted 10 years ago
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[Gamesbriefers] Should you monetise children’s apps with ads?
I've had a couple of meetings with smart, trusted contacts in recent days where they've predicted a walloping great crackdown on IAP in kids' games, and that advertising is going to offer the only sustainable business model...
- Posted 11 years ago
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[Gamesbriefers] Will the big next-gen console title be Free-to-Play?
This generation’s Call of Duty will be a freemium title. Do you agree? Please show your workings.
- Posted 11 years ago
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Business models driving game design? Twas ever thus
The strange thing with everyone complaining about business models affecting game design is that this has always been true. That perfect game that alway makes you want "just one more go"? A relic of the bygone era...
- Posted 13 years ago
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Microtransactions: a video introduction
The Escapist magazine ran a video introduction to microtransactions. I took a deep breath before I watched it – expecting a Zero Punctuation style scathing review of the business model that would probably make me laugh out...
- Posted 13 years ago
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Why Facebook won’t charge 30% for payments and leave billions of dollars on the table
“Pay with Facebook” is coming. It’s already live on Happy Aquarium from Crowdstar. Later this week, it’s coming to Farmville, the most popular application on Facebook with over 70 million monthly players. It’s big news. And most...
- Posted 15 years ago