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Naturalmotion sold to Zynga for $527 million, Benchmark’s successful games exits hit $2 billion
I am so pleased with the news that NaturalMotion has sold to Zynga for $527 million. It’s a great result for the UK games investors when investors, entrepreneurs and game makers can see that you can make...
- Posted 11 years ago
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NaturalMotion on core loops and monetisation
NaturalMotion spoke at the Gamesbrief-sponsored Free-to-play summit about core loops and monetisation. The presentation is a deep but concise guide to synthesising game design and marketing, a key skill in self-publishing a game - as detailed in...
- Posted 13 years ago
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[Video] Design Rule 4: Build Complexity in LayersContinuing our series of videos introducing GAMESbrief’s Design Rules...
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[Video] Nicholas explains F2P Design Rule No. 3
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Is conversion rate usually quoted daily, monthly or lifetime?
I got an email last week asking me the...
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Zynga’s conversion rate
I was digging into definitions of conversion rate, and...
- Posted 10 years ago
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Is Microsoft buying Activision market share?
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Web 3.0: Crypto-currencies, the blockchain, NFTs and pay-to-earnCryptocurrencies, the blockchain, NFTs and pay-to-earn: 4 separate growth...
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Cryptocurrency, NFTs and pay-to-earn: the new world or a gigantic Ponzi scam?
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