Question: The first range of consumer VR headsets are likely to be hitting the market shortly, led by the Samsung Gear VR. Will VR be a console-style device, where pay-upfront pricing dominates? Or will the platform trend...

GTA has made $1 billion in the first week. But from here on in, we have two console generations to support at the same time that mobile/casual/tablet and so on is taking off. Is GTA V the...

What is the most common marketing mistake you see in the industry? A lot of people struggle to get their games noticed in this crowded market, but they can still be a bit squeamish about actually engaging with...

I think the best model for children's apps is a demo with a paywall. I know it's an old model and not in vogue, but I think it's ideal. Parents can let their kids try the game without...

This generation’s Call of Duty will be a freemium title. Do you agree? Please show your workings.

Question: Yesterday afternoon, John Riccitiello resigned from Electronic Arts, citing poor financial performance in the recent quarter as his reason. Presumably the challenges at The old Republic, SimCity and the social division were part of that decision....

I’ve been playing Hay Day and enjoying it. Level 32 if you’re interested. I’ve even spent money (2 sets of £2.99, which I spent on upgrading my production buildings and storage so they could do more while...