- ARPDAUPosted 12 years ago
- What’s an impressive conversion rate? And other stats updatesPosted 12 years ago
- Your quick guide to metricsPosted 12 years ago
-
Why EA’s acquisition of Playfish is still a steal at $400 million
There’s no smoke without fire, they say, and the rumours of EA’s acquisition of Playfish would have stupefied all the bees in the US (not that there are any left, of course). And today it was confirmed...
- Posted 15 years ago
-
4 routes to an investable business plan
Entrepreneur Corner over at Venturebeat is a fabulous site. It offers plain-talking advice from experienced entrepreneurs and angel investors, and nearly every post there is worth reading. Yesterday’s advice came from Jason Cohen, founder of SmartBear Software...
- Posted 15 years ago
-
How to Deliver a Compelling Interactive Narrative in Under Ten Minutes
I’ve just played Small Worlds by David Shute (thanks RPS). It’s a part of the 6th Casual Gameplay Design Competition, and demonstrates that games can be short, compelling and meaningful in a way that’s unique to the...
- Posted 15 years ago
-
Feeding the funnel – turning users into profits
As I work with my clients, I’ve realised that all of them are trying to do the same thing. They want to pour users into the top of the business and get profits out of the bottom....
- Posted 15 years ago
-
MechScape cancellation costs Jagex tens of millions
It’s a brave CEO who cancels his company’s second largest project after four years of development and shortly before release. But that’s exactly what Mark Gerhard of Jagex has done with MechScape. The new MMO from the...
- Posted 15 years ago
-
Cabinet Forum showed that the UK games industry is leading the way in creativity and in business innovation
C&binet was a gathering of the great and good of the British creative industries at the swanky Grove Hotel. But did it achieve its aim of becoming a British Davos for our industry? The Cabinet Forum event...
- Posted 15 years ago
-
Why Channel 4’s YouTube deal should be an eye-opener for games companies
Channel 4 has just announced a groundbreaking deal with YouTube. All titles from C4’s 4OD on demand service (the equivalent of BBC’s iPlayer) will be available, at full length, shortly after broadcast. It will also offer 3,000...
- Posted 15 years ago